Servicescape cues and customer behavior: a systematic literature review and research agenda
By Michela Mari, S. Poggesi. 2013
274 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/5df961b818f788bd8c5f4ea9aecb03c4f0ac5ff7
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
In Organizational Behavior and Human Resource Management
- Nathaniel D. Line
- Lydia Hanks
- Hossein Olya
- M. Gannon
- Woo Gon Kim
- Faizan Ali
- Babak Taheri
- Osman M. Karatepe
Citations in the corpus
- Understanding the Influence of Airport Servicescape on Traveler Dissatisfaction and Misbehavior (2020, background): “The impact of the service environment on customer experience has been discussed within environmental psychology and marketing literature (Bitner 1992; Mari and Poggesi 2013).”
- An Expanded Servicescape Framework as the Driver of Place Attachment and Word of Mouth (2018, background): “The dearth of empirical research of the social servicescape is notable as published considerations of the traditionally conceptualized (i.e., physical) servicescape number in the hundreds (Mari & Poggesi, 2013).”