Shopping well-being: Is it just a matter of pleasure or doing the task? The role of shopper's gender and self-congruity

By K. Hedhli, H. Zourrig, J. Chébat. 2016

118 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/5767ec759608e36183e4befcf3afde2854b9835e