Gender Typed Advertisements and Impression Formation: The Role of Chronic and Temporary Accessibility

By Gita V. Johar, Page Moreau, Norbert Schwarz. 2003

86 citations recorded by the source corpus.

Subfields: Gender Studies, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/548899d2e24285c4838bd1e1fd8e339977444c37