No Pain, No Gain? How Fluency and Construal Level Affect Consumer Confidence

By Claire I Tsai, Ann L. McGill. 2011

165 citations recorded by the source corpus.

Subfields: Applied Psychology, Cognitive Neuroscience, Social Psychology

View Paper: https://www.semanticscholar.org/paper/4efb3f7892d2e8f79c821bd79cda8829845aac4d

Citations in the corpus

• Consumer conviction and commitment: An appraisal-based framework for attitude certainty (2014, unknown): “Several streams of research suggest that processing fluency is associated with feelings of certainty (e.g., Tormala, Petty, & Brinol, 2002; Tsai & McGill, 2011).”