Fanatical consumers: towards a framework for research

By J. Redden, C. Steiner. 2000

108 citations recorded by the source corpus.

Subfields: Clinical Psychology, Marketing, Tourism, Leisure and Hospitality Management

View Paper: https://www.semanticscholar.org/paper/453e09cab97d628a6bf5592d4d2f6e554aff6b01

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In Marketing

1. F. Farrelly

Citations in the corpus

• Understanding fan motivation for interacting on social media (2014, background): “This vehicle is particularly promising in the sport context as the enthusiastic engagement shown by fans suggests that they would welcome additional high-value experiences both within and outside regular sport consumption (Redden & Steiner, 2000; Williams & Chinn, 2010).”