Linking Sources of Consumer Confusion to Decision Satisfaction: The Role of Choice Goals

By Qing Wang, Paurav Shukla. 2013

86 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/3f927e4be6bdcadcfad77aae17ef573cdc13497b