The Effect of Consumer Perceptions of the Ethics of Retailers on Purchase Behavior and Word-of-Mouth: The Moderating Role of Ethical Beliefs

By Millissa F. Y. Cheung, Wai Ming To. Journal of Business Ethics, 2020

103 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing

View Paper: https://www.semanticscholar.org/paper/2dd9cea1719ad447d3b1c3d2f9abc792f2ee884c