Does habit strength moderate the intention–behaviour relationship in the Theory of Planned Behaviour? The case of fruit consumption

By Gert-Jan de Bruijn, S. Kremers, E. de Vet, Jascha de Nooijer, W. van Mechelen, J. Brug. 2007

191 citations recorded by the source corpus.

Subfields: Applied Psychology, Literature and Literary Theory, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/2d1e066e3c04cdab6ca29f6b692d3032dfbc2b6d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Applied Psychology

1. Benjamin Gardner
2. Phillippa Lally
3. Amanda L. Rebar
4. Henry W. W. Potts
5. J. Wardle
6. C. V. Jaarsveld
7. Wendy Wood
8. Dennis Rünger

In Literature and Literary Theory

1. Benjamin Gardner

In Sociology and Political Science

1. Phillippa Lally
2. Benjamin Gardner
3. Amanda L. Rebar
4. Henry W. W. Potts
5. J. Wardle
6. C. V. Jaarsveld

Citations in the corpus

• The Importance of Consumer Trust for the Emergence of a Market for Green Products: The Case of Organic Food (2015, unknown): “…in its own right when it comes to the purchase of green (and presumably other credence) products, in addition to, for example, planning (Sniehotta et al. 2005), moral norms (Godin et al. 2005), habit (De Bruijn et al. 2007), and emotion associated with the intention (Mohiyeddini et al. 2009).”
• How are habits formed: Modelling habit formation in the real world (2010, methodology): “Although this measure has been used by many researchers to measure habit strength (e.g. Brug et al., 2006; Verplanken & Melkevik, 2008; de Bruijn et al., 2007), future work will need to assess whether similar habit formation models are generated from more objective measures of automaticity.”
• Does habit weaken the relationship between intention and behaviour? Revisiting the habit‐intention interaction hypothesis (2020, background): “Forty-seven of the 52 reviewed studies assessed interaction between habits and concordant intentions; for example, fruit consumption habits and intentions to eat fruit (de Bruijn et al., 2007).”