Tourist mental-imagery processing: Attention and arousal

By Sung-Bum Kim, Dae-Young Kim, Paul D. Bolls. 2014

105 citations recorded by the source corpus.

Subfields: Applied Psychology, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/2254b85d65ba589c2f742911f6c77b3616e265a0

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Applied Psychology

1. Jan Packer
2. N. Scott
3. Shanshi Li
4. Gabrielle Walters

In Marketing

1. Jan Packer
2. N. Scott
3. Shanshi Li
4. Gabrielle Walters

In Sociology and Political Science

1. Jan Packer
2. N. Scott
3. Shanshi Li
4. Gabrielle Walters
5. K. Hughes

Citations in the corpus

• Using skin conductance and facial electromyography to measure emotional responses to tourism advertising (2018, background): “Kim et al. (2014) indicate that most tourism advertising studies have examined the post-exposure effects rather than mental processing during exposure – the internal mechanism that generates these resulting effects.”