To Personalize or Depersonalize? When and How Politicians' Personalized Tweets Affect the Public's Reactions

By Eun-Ju Lee, Soo Youn Oh. 2012

128 citations recorded by the source corpus.

Subfields: Communication, Literature and Literary Theory

View Paper: https://www.semanticscholar.org/paper/19af6290f57da0bc9cce6c59eeadaea35f5c15f4

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In Communication

1. Jesse Fox
2. Pablo Barberá
3. Bree McEwan

In Literature and Literary Theory

1. Jesse Fox

Citations in the corpus

• A Bad Workman Blames His Tweets? The Consequences of Citizens’ Uncivil Twitter Use When Interacting with Party Candidates (2016, background): “…benefits, empirical evidence shows that there are real gains in adopting an engaging (as opposed to broadcasting) style of Twitter - both for the candidate who makes the extra effort to engage the public, and for democracy in general (Lee and Shin, 2012; Lee and Oh, 2012; Veenstra and Lyons, 2014).”
• Distinguishing technologies for social interaction: The perceived social affordances of communication channels scale (2017, background): “…social presence theory, Short, Williams, & Christie, 1976; media richness theory, Daft, Lengel, & Trevino, 1987) and a considerable number of studies have identified relationships between channel affordances and outcomes (e.g., Bazarova, 2012; Lee & Oh, 2012; Tanis & Postmes, 2003; Walther, 1994).”