Service Locus of Control and Customer Coproduction
By M. Büttgen, Jan H. Schumann, Zelal Ates. 2012
93 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/159b3f6872f185312284a62bc89a9a5b9298c25c
Citations in the corpus
- Utilizing customer knowledge in innovation: antecedents and impact of customer involvement on new product performance (2015, unknown): “The socialization with NPD employees (Büttgen et al. 2012) can also help Customer involvement”