The character of demand in mature organic food markets: Great Britain and Denmark compared

By Mette Wier, K. Jensen, L. M. Andersen, Katrin Millock. 2008

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Willingness to pay for the “Green Food” in China (2014, neutral): “According the study of Xia and Zeng (2008), the WTP premiums are quite diverse, from 2% to 500%; but more than 95% studies find that the premium is below 100%.”
Increasing organic food consumption: An integrating model of drivers and barriers (2020, background): “Both higher income and higher education levels were found to be associated with increased purchasing intentions and actual purchases of organic food products (Di Vita et al., 2019; Shashi et al., 2015; Wier et al., 2008).”
Consumer reactions to the availability of organic food in discount supermarkets (2013, background): “Once the awareness of its meaning exists, the logo can act as an information cue that guarantees the authenticity of organic food products (Wier et al., 2008).”
Consumers’ Attitudes towards Organic Products and Sustainable Development: A Case Study of Romania (2017, background): “For Danish and British consumers, the health attribute is the third main reason for purchasing organic food following product taste and freshness [30].”
The role of organic and fair trade labels when choosing chocolate (2015, background): “Part of this literature has focused on describing the demographic characteristics of the organic (e.g. Hughner et al., 2007; Wier et al., 2008; Hjelmar, 2011) or”