Exploring consumer preferences for hedonic and utilitarian food attributes

By Natalia Maehle, N. Iversen, Leif E. Hem, Cornelia C Otnes. 2015

135 citations recorded by the source corpus.

Subfields: Marketing, Plant Science

View Paper: https://www.semanticscholar.org/paper/10facf2f414c3fc08eca4706c4c8f6a55271be31