Organic food consumption in Europe: International segmentation based on value system differences
By Salvador Ruiz de Maya, Inés López-López, J. Munuera. 2011
164 citations recorded by the source corpus.
Subfields: Marketing, Plant Science
View Paper: https://www.semanticscholar.org/paper/103610f9f2b0baaa985a91cdd341c40413ae9e4f
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Citations in the corpus
- How the interplay between consumer motivations and values influences organic food identity and behavior (2018, background): “…1998), and the literature has suggested researching the links between articulated value orientations and consumer behavior (Thompson and Troester, 2002; De Maya et al., 2011), the relationships among motivations, values, identity, and consumer organic food behavior remain poorly understood.”
- Addressing the cross-country applicability of the theory of planned behaviour (TPB): A structured review of multi-country TPB studies (2016, background): “Ruiz de Maya et al. (2011) SEM Yes (but not for each TPB path) Translation backtranslation Complete equivalence across samples (not chi-sq diff).”