The Effects of Product Involvement and Prior Experience on Chinese Consumers’ Responses to Online Word of Mouth

By Fei Xue, Peiqin Zhou. 2010

94 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/0a6da003e79724b2dfba320756e9e8431f728fab

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

  1. Judy Chuan-Chuan Lin
  2. Chin-Lung Hsu

In Organizational Behavior and Human Resource Management

  1. Chin-Lung Hsu
  2. Judy Chuan-Chuan Lin
  3. Chia-Chen Chen
  4. Kuo-Lun Hsiao
  5. Ivan Wen
  6. Hsiu-Fen Lin
  7. Per E. Pedersen

In Sociology and Political Science

  1. Judy Chuan-Chuan Lin
  2. Chin-Lung Hsu
  3. Chia-Chen Chen
  4. Tao Zhou
  5. Kuo-Lun Hsiao
  6. Tseng-Lung Huang
  7. Shuling Liao
  8. Juho Hamari

Citations in the corpus