The impact of customer attractiveness and supplier satisfaction on becoming a preferred customer

By N. Pulles, Holger Schiele, Jasper Veldman, Lisa Hüttinger. 2016

140 citations recorded by the source corpus.

Subfields: Management Information Systems, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/09fd03fb653f328fd6d11cfd966400061e654451