Consumer Ethnocentrism: CETSCALE Validation and Measurement of Extent
By Anupam Bawa. 2004
172 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management, Social Psychology
View Paper: https://www.semanticscholar.org/paper/09889b4fe62945ea2ebe50d40a1abecb2badcdb6
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In Marketing
In Organizational Behavior and Human Resource Management
In Social Psychology
Citations in the corpus
- Consumer ethnocentrism in developing countries (2019, methodology): “It also demonstrates that consumer ethnoentrism in those countries is not any less evident than it is found n other developed countries such as the US (Al Ganideh & Al aee, 2012; Bandyopadhyay & Anwar, 2002; Bawa, 2004; Khan, izivi, & Qaddus, 2007; Nkoli, 2013; Rahman & Khan, 2012; Silili & arunarat”
- Consumer ethnocentrism: Reconceptualization and cross-cultural validation (2014, result): “Hence it is not surprising to see that many subsequent studies found two or more factors for the CETSCALE when they tried to replicate Shimp and Sharma’s (1987) results (e.g., Acharya & Elliott, 2003; Bawa, 2004; Chryssochoidis et al., 2007; Douglas & Nijssen, 2003; Hsu & Nien, 2008; Khan & Rizvi, 2”