Marcus Schoegel
Sociology and Political Science · 2019
A researcher in the Science corpus: 1 paper; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 17 citations into it
Whom Marcus Schoegel trusts
Their strongest outbound trust, strongest first, inferred from their citations.
- P. Allison (in Statistics and Probability)
- Jonah A. Berger (in Sociology and Political Science)
Papers from Marcus Schoegel's perspective
Ordered by how strongly the researchers Marcus Schoegel trusts endorse each paper. Same corpus, a different order for every researcher.
- What Makes Online Content Viral?
- The Role of Hubs in the Adoption Process
- Fixed Effects Regression Models
- From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior
- The Development and Psychometric Properties of LIWC2015
- What Drives Immediate and Ongoing Word of Mouth?
- Emotion regulation: affective, cognitive, and social consequences. (Psychophysiology)
- Brand Buzz in the Echoverse
- Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook (Management Sciences)
- More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates
Their papers
- Detecting, Preventing, and Mitigating Online Firestorms in Brand Communities (2019) — 286 citations