Archetypal analysis: a new way to segment markets based on extreme individuals
By S. Li, Paul Z. Wang, Jordan J. Louviere, Richard T. Carson. 2003
50 citations recorded by the source corpus.
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Citations in the corpus
- Prototypal Analysis and Prototypal Regression (2017, background): “, 2012, 2016; Sifa and Bauckhage, 2013), marketing (Li et al., 2003; DEsposito et al., 2006), performance analysis (Porzio et al.”
- Face Recognition via Archetype Hull Ranking (2013, background): “The concept of archetypes actually exists in a variety of disciplines including literature, philosophy, psychology, marketing [12], and statistics [6].”