Points of Leverage: Maximizing Host Community Benefit from a Regional Surfing Festival

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The Meaning Behind Attachment: Exploring Camaraderie, Cause, and Competency at a Charity Sport Event (2009, background): “This celebration of subculture can then augment the festive atmosphere of the event, working to keep participants in the host community longer (O’Brien, 2007).”
The Use of an Event Portfolio in Regional Community and Tourism Development: Creating Synergy between Sport and Cultural Events (2011, background): “In other words, instead of assessing the impact that a certain event had on the local economy (post-facto), a host community could strategically leverage events it order to attain intended economic or social outcomes (a priori) (Chalip, 2004, 2006; O’Brien, 2007; O’Brien & Chalip, 2008).”
Attracting and Leveraging Visitors at a Charity Cycling Event (2010, background): “, 2009a) and the effectiveness of leveraging (e.g. Costa & Chalip, 2005; O’Brien, 2007) would be beneficial.”
Evaluating sport development outcomes: the case of a medium-sized international sport event (2014, background): “Although there are guidelines for economic (Chalip, 2004; O’Brien, 2007) and social outcomes (Chalip, 2006; Kellett, Hede, & Chalip, 2008), the necessary strategies and tactics to promote participation are not yet well understood.”