The `blogosphere' as a market research tool for tourism destinations: A case study of Australia's Northern Territory

By Dean Carson. 2008

181 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/ebb754234f8e684c0c27f91fe427f01fba9bbf7c

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Citations in the corpus

User-Generated Content as a Research Mode in Tourism and Hospitality Applications: Topics, Methods, and Software (2015, background): “…of UGC to create value for destinations, business operations, and industry consumers, studies have documented the difficulty that exists in the location, extraction, and interpretation of UGC, a component that may limit the potential implementation of UGC in research (Akehurst, 2009; Carson, 2008).”
Developing a Scale to Measure Backpackers’ Personal Development (2014, background): “Recently, online forum posts and blogs have been increasingly employed in understanding tourist behaviors in tourism studies (e.g., Carson 2008; Pan, MacLaurin, and Crotts 2007).”
''If I was going to die I should at least be having fun": Travel blogs, meaning and tourist experience (2015, background): “…content within travel blogs that is relevant to destination image, evaluation of destinations and tourist behaviour (e.g., general description of destinations such as climate, cuisine, transport, attractions or regional specific stereotypes) (Carson, 2008; Pan, Maclaurin, & Crotts, 2007).”
User generated content: the use of blogs for tourism organisations and tourism consumers (2009, background): “Carson (2008) in a pioneering study has identiﬁed word-of-mouth recommendations as a key source of trip planning information for a range of travel market segments, especially independent travel markets which includes backpackers and ‘‘grey nomads’’.”