Cause I'll Feel Good! An Investigation into the Effects of Anticipated Emotions and Personal Moral Norms on Consumer Pro-Environmental Behavior
By Z. Rezvani, Johan Jansson, M. Bengtsson. 2017
121 citations recorded by the source corpus.
Subfields: Management, Monitoring, Policy and Law, Marketing
View Paper: https://www.semanticscholar.org/paper/e703267d4a002330fc0330979e7e4886e71eff79
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In Management, Monitoring, Policy and Law
In Marketing
Citations in the corpus
- Consumer motivations for sustainable consumption : the interaction of gain, normative and hedonic motivations on electric vehicle adoption (2018, background): “Thirdly, an important reason for consumer purchase of sustainable products is the hedonic motivation, or whether the sustainable consumption improves one’s feelings (Schuitema et al., 2013; Onwezen et al., 2013; Rezvani et al., 2017).”
- On the Determinants of Pro-Environmental Behavior: A Literature Review and Guide for the Empirical Economist (2019, background): “Emotions can support PEB promotion and education programs, especially in the field of consumer behavior (Rezvani et al., 2017).”