The Media Equation: How People Treat Computers, Television and New Media Like Real People and Places [Book Review]

By Joan Mulholland. 2004

372 citations recorded by the source corpus.

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

Mirages: On Anthropomorphism in Dialogue Systems (2023, background): “Gendering Machines People may gender technologies in the face of even minimal gender markers (Reeves and Nass, 1996), as evident in commercial dialogue systems (Abercrombie et al., 2021).”
Preference for robot service or human service in hotels? Impacts of the COVID-19 pandemic (2020, unknown): “Building upon the “computers are social actors” paradigm (Reeves and Nass, 1996), Choi et al. (2019) argue that the concept of service quality for human-human interaction is applicable to that for human-robot interaction.”
Transportation Across Media: Repeated Exposure to Print and Film (2008, background): “Because viewers perceive films as more ‘‘realistic’’ (Salomon, 1984), they may be more likely to react to film characters in the same way as they do to real people (e.g., Reeves & Nass, 1996), and rely on relatively automatic and well-learned skills in decoding nonverbal behavior.”
Human-Automation Interaction (2005, background): “This, together with their opacity and complexity, can lead operators to rely unquestioningly on automation. The phenomenon of overreliance on automation has been likened by Mosier, Skitka, Heers, and Burdick (1998) to a decision bias, or automation bias.”