Electric vehicle development in Beijing: An analysis of consumer purchase intention
By Xiangqian Huang, Jianping Ge. Journal of Cleaner Production, 2019
399 citations recorded by the source corpus.
Abstract To reduce energy consumption and environmental pollution, the Chinese government is vigorously promoting the adoption of electric vehicles (EVs). As one of the first demonstration and promotion cities for EVs in China, Beijing has played an important leading role in the promotion of EVs. Based on the theory of planned behavior (TPB), this study introduced consumer cognitive status, product perception, and incentive policy measures (non-monetary incentive policy measures and monetary incentive policy measures) to build a purchase intention influence mechanism model for EVs. A questionnaire survey was conducted from March to April of 2018 among potential consumers in Beijing. A total of 502 valid survey responses were obtained, and a structural equation model (SEM) was used for an empirical analysis of the factors influencing EV purchasing intention. The results show that attitude, perceived behavior control, cognitive status, product perception and monetary incentive policy measures have significant positive effects on consumers’ intentions to purchase EVs in Beijing. However, subjective norms and non-monetary incentive policy measures have no significant impact on purchasing intention. In addition, the analysis results of the multi-group SEM show that there are significant differences in demographic variables (gender, age, education level, income, and ownership of cars) in the path of consumer purchase intention. Implications for policy makers and scope for further research are discussed.
Subfields: Electrical and Electronic Engineering, Marketing, Renewable Energy, Sustainability and the Environment
View Paper: https://www.semanticscholar.org/paper/df4e7941cf50cd73b85e8897c3a2f9f819d8ac6b
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
Citations in the corpus
- Consumers’ Intention to Purchase Electric Vehicles: Influences of User Attitude and Perception (2021, background): “The authors of [28] surveyed 502 citizens in Beijing and found that subsidy policies have a substantial positive impact on attitude, perceived behavior management, cognitive status, quality understanding, and monetary incentives, whereas subjective norms and non-monetary incentive policies have litt”