How to Market in a Downturn
By J. Quelch, K. Jocz. 2009
215 citations recorded by the source corpus.
View Paper: https://www.semanticscholar.org/paper/dba3821bfb11a7f1c41de28d379eba8f1b7a8a41
Citations in the corpus
- Economic Recession, Job Vulnerability, and Tourism Decision Making: A Qualitative Comparative Analysis (2017, unknown): “Still, the extent to which consumers feel confident about their future, their job stability, and their disposable income, plays a significant role in their final consumption patterns (Quelch and Jocz, 2009).”