The effect of Augmented Reality on purchase intention of beauty products: The roles of consumers’ control

By Jeongbin Whang, Ji Hee Song, Boreum Choi, Jong-Ho Lee. 2021

146 citations recorded by the source corpus.

Subfields: Cultural Studies, Information Systems and Management, Human-Computer Interaction

View Paper: https://www.semanticscholar.org/paper/daad664fb391e3b30abce370901286ff9aba54b9