The dynamics of consumer behavior: A goal systemic perspective
By Catalina Kopetz, Arie W. Kruglanski, Zachary G. Arens, Jordan Etkin, Heather M. Johnson. 2012
129 citations recorded by the source corpus.
Subfields: Marketing, Social Psychology
View Paper: https://www.semanticscholar.org/paper/d226df47550128ed166dd32576af28a75593896d
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In Marketing
In Social Psychology
Citations in the corpus
- Elapsed time on first buying triggers brand choices within a category: A virtual reality-based study (2016, background): “Consumer behavior is goal-oriented and draws on deep reasoning (Kopetz et al., 2012).”