Framing the Game: Assessing the Impact of Cultural Representations on Consumer Perceptions of Legitimacy

By Ashlee Humphreys, K. LaTour. 2013

168 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/ccb6079400139815f80444a31a1e814b7da27482