SMEs' marketing skills challenges in South Africa

By L. V. Scheers. 2011

142 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/cb9799833e395953098714183426b9a54ebefd75

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

1. Wei-Hung Chen
2. Chun-Liang Chen
3. Cheng-Fu Chao
4. Henry Pandia
5. Yao-Chin Lin

Citations in the corpus

• Role of Government to Enhance Digital Transformation in Small Service Business (2021, background): “Although it is challenging to establish a global definition [29], categorizing SMEs based on the number of employees, turnover, assets, or combinations of those criteria is quite acceptable globally.”