What factors determining customer continuingly using food delivery apps during 2019 novel coronavirus pandemic period?
By Yuyang Zhao, Fernando Bacao. International Journal of Hospitality Management, 2020
435 citations recorded by the source corpus.
Highlights • Investigating factors affecting users’ continuance intention of using food delivery apps during COVID-19 pandemic period.• Proposing a comprehensive model integrating UTAUT, ECM and Task-technology fit model.• Explaining users’ continuance usage intention is determined by their technological and mental perceptions.• Perceived task-technology fit formulates users’ perceptions when the technology’s functions meeting their requirements.
Subfields: Health Information Management, Information Systems and Management, Marketing
View Paper: https://www.semanticscholar.org/paper/c65f810cf8fb45a2abd77dcee5050148ae2620da