Predicting purchase intention of a controversial luxury apparel product

By T. A. Summers, B. Belleau, Yingjiao Xu. 2006

229 citations recorded by the source corpus.

Subfields: Experimental and Cognitive Psychology, Marketing

View Paper: https://www.semanticscholar.org/paper/c146df325289212125b7e68b1bbdcbab1e0a4f58

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In Marketing

  1. Fang Meng
  2. Yingjiao Xu

Citations in the corpus