Sharenting: Pride, affect and the day‐to‐day politics of digital mothering

By L. Lazard, R. Capdevila, C. Dann, A. Locke, Sandra Roper. Social & Personality Psychology Compass, 2019

99 citations recorded by the source corpus.

The coming together of parenting and routine posting on social networking sites has become a visible and recognisable theme and the term ‘sharenting’ has found a place in everyday talk to describe some forms of parental digital sharing practices. However, while social media has undoubtedly provided a space for parents to share experiences and receive support around parenting, sharenting remains a contestable issue. Thus, one reading of sharenting would be as a display of good parenting as mothers ‘show off’ their children as a marker of success. However, the term also can be used pejoratively to describe parental oversharing of child-focused images and content. In this paper we explore the practice of sharenting in terms of pride, affect, and the politics of digital mothering in a neoliberal context to conclude that sharenting can be best understood as a complex affective and intersectional accomplishment that produces motherhood and family as communicative activities within digital social practices.

Subfields: Communication, Education, Gender Studies

View Paper: https://www.semanticscholar.org/paper/be7eaab0381cc4b5f56fc6ab0ff4742dbc2ac32d