Exploring the relationships between shopping trip type, purchases of products on promotion, and shopping basket profit

By R. Walters, Maqbul Jamil. 2003

122 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/bd0ad8fe1096a49e85045d41d45dccc0b60237fc

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Thomas Reutterer
2. Christoph Teller

In Marketing

1. Thomas Reutterer
2. Christoph Teller

Citations in the corpus

• Store format choice and shopping trip types (2009, background): “These findings are in line with findings of similar studies in the literature (e.g. Walters and Jamil, 2003; Popkowski-Leszczyc and Timmermans, 2001; Kahn and Schmittlein, 1989, 1992; Tang et al., 2001; Baron et al., 2001).”