Measuring the Impact of Increased Product Substitution on Pricing and Capacity Decisions Under Linear Demand Models

By Betul Lus, A. Muriel. 2009

155 citations recorded by the source corpus.

Subfields: Management Information Systems, Management Science and Operations Research, Marketing

View Paper: https://www.semanticscholar.org/paper/bb4e9cab71dd9b650a8b5949332774dcbde9b420

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Management Information Systems

1. Aldis Jakubovskis
2. Mahmut Parlar
3. Jian Huang
4. Mingming Leng
5. Yuanjie He
6. Wenge Zhu

In Management Science and Operations Research

1. Aldis Jakubovskis
2. Mahmut Parlar
3. Jian Huang
4. Mingming Leng
5. Yuanjie He
6. Wenge Zhu

In Marketing

1. Aldis Jakubovskis
2. Mahmut Parlar
3. Jian Huang
4. Mingming Leng
5. Yuanjie He
6. Wenge Zhu

Citations in the corpus

• Strategic facility location, capacity acquisition, and technology choice decisions under demand uncertainty: Robust vs. non-robust optimization approaches (2017, methodology): “…the context of flexible vs. dedicated capacities include issues such as correlated demands, responsive pricing, and product substitutability effects, among others (see, for example, Bish and Wang, 2004; Chod and Rudi, 2005; Biller et al., 2006; Lus and Muriel, 2009; Goyal and Netessine, 2011).”
• Demand Functions in Decision Modeling: A Comprehensive Survey and Research Directions (2013, background): “To show the difference between these substitutability measures, Lus and Muriel (2009) have compared them, and showed that using δ instead of γ as the measure of the product substitutability may lead to unrealistic effects that cannot be supported empirically.”