Effect of perceived value and social influences on mobile app stickiness and in-app purchase intention

By Chin-Lung Hsu, Judy Chuan-Chuan Lin. 2016

429 citations recorded by the source corpus.

Subfields: Information Systems and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/acbda1268fb02401996fe9b2b7bdac97ce11022f

Citations in the corpus

• Determinants of intention to use the mobile banking apps: An extension of the classic TAM model (2017, neutral): “Finally, Hsu and Lin (2016) suggested that stickiness and social identification significantly influence a user’s intention to make in-app purchases.”