Classifying relationship structures: relationship strength in industrial markets

By B. Donaldson, Thomas O. Toole. 2000

152 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/a9c33daf8d19b9ac15d1a99e83cd79a19f74a189

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In Marketing

1. Maria Holmlund-Rytkönen
2. Tore Strandvik

Citations in the corpus

• Stress in business relationships (2005, background): “Relationship strength is often used as a synonym for commitment, a concept that has been under scrutiny by many researchers investigating long-term relationships (for example, Dwyer et al, 1987; Moorman et al, 1992; Morgan and Hunt, 1994; Young and Denize, 1995; Donaldson and O’Toole, 2000; Patterso”