Using Conjoint Analysis to Estimate Farmers' Preferences for Cattle Traits in West Africa

By F. Mattei, K. Tano, M. Faminow, B. Swallow. 2002

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Valuing animal genetic resources: a choice modeling application to indigenous cattle in Kenya (2007, methodology): “Commonly used approaches to representing heterogeneity in choice models are through either a continuous or discrete distribution of utility parameters—the former via mixed logit models (McFadden and Train, 2000; Train, 2003) and the latter using latent class models (Wedel and Kamakura, 2000).”
How to do (or not to do) ... Designing a discrete choice experiment for application in a low-income country. (2009, background): “In LMICs, DCEs have been more frequently used outside of the health sector, with academic articles reporting preferences in the agriculture, water, transport and tourism sectors (Baidu-Forson et al. 1997; Tiwari and Kawakami 2001; Tano et al. 2003; Hope and Garrod 2004).”