Identifying With Winners: A Reexamination of Sport Fans’ Tendency to BIRG1

By C. End, Beth Dietz-Uhler, Elizabeth A. Harrick, Lindy Jacquemotte. 2002

118 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Gender Studies, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/8bfdc9e6b3db8400bc7566647564d0383a93947b

Citations in the corpus

• Testing Models of Motives and Points of Attachment among Spectators in College Football (2009, unknown): “End et al. (2002) discovered that people tended to identify more with successful teams, suggesting that fans who are highly identified value winning more because their motivation to attend the game is to satisfy the need for achievement through the association with a successful other.”