The mediating role of competitive strategy in international entrepreneurial orientation

By Felipe Hernández-Perlines, J. Moreno-Garcia, Benito Yáñez-Araque. 2016

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This study analyzes the mediating effect of competitive strategy on international entrepreneurial orientation and international performance in family businesses by using two research methods: the Partial Least Squares-Structural Equation Modeling (PLS-SEM) technique (174 firms), and the fuzzy set Qualitative Comparative Analysis (fsQCA) (25 firms). This dual methodological approach constitutes in itself a great contribution, allowing validating the robustness of the model, and, thanks to the fsQCA method, to overcome the shortcomings of the PLS-SEM. This study reveals that the influence of the international entrepreneurial orientation on international performance improves with the adoption of a competitive strategy, and that innovation is a necessary condition for competitive strategy to exert a mediating effect.

Subfields: Management of Technology and Innovation, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/88aad703d2c79aa8e009e19c6c022f0204036b95