Do expert reviews really drive demand? Evidence from a German car magazine
By Ralf Dewenter, Ulrich Heimeshoff. 2015
111 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/888ffb066228ca1307f4f433d68b1bdc080f53f3