Going green for self or for others? Gender and identity salience effects on sustainable consumption

By Diego Costa Pinto, M. Herter, Patricia Rossi, Adilson Borges. 2014

159 citations recorded by the source corpus.

Subfields: Management, Monitoring, Policy and Law, Marketing

View Paper: https://www.semanticscholar.org/paper/819e106efb9b5f20ebbeac46f309faa5f0204bc2