The mediation effect of customer satisfaction in the relationship between service quality, service orientation, and marketing mix strategy to customer loyalty

By Solimun Solimun, A. Fernandes. 2018

175 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/7c5d7e5e8201dbf45c6fb18411421c38fc652a41