The role of certificate issuer on consumers’ willingness‐to‐pay for milk traceability in China

By J. Bai, Caiping Zhang, Jing Jiang. 2013

111 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Food Science

View Paper: https://www.semanticscholar.org/paper/77bcf1afe62d533eab685176e40c18c973f0505f

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In Economics and Econometrics

1. Peter Tait
2. C. Saunders
3. P. Rutherford
4. M. Guenther
5. A. Vatn

Citations in the corpus

• Emerging versus developed economy consumer willingness to pay for environmentally sustainable food production: a choice experiment approach comparing Indian, Chinese and United Kingdom lamb consumers (2016, background): “Our estimate of Chinese consumers WTP for food safety is low relative to the Ortega et al. (2011) estimate of a 100% increase in pork product price, but significantly higher than estimates of very lowWTP for certified traceability (Xu and Wu, 2010; Bai et al., 2013).”