The effect of co-creation experience on outcome variable
By Elaine F. Mathis, Hye-Lina Kim, M. Uysal, J. Sirgy, N. Prebensen. 2016
363 citations recorded by the source corpus.
This study examines the underlying dimensions of co-creation of an experience in the context of tourism and its effects on behavioral consequences such as tourists’ satisfaction with the co-creation of an experience, subjective well-being, and loyalty to the service provider. The purpose of the study is achieved by showing that that tourists’ co-creation of an experience positively affects the vacation experience and loyalty to the service provider. In turn, satisfaction with the vacation experience influences overall life satisfaction. The results of this study should help service providers change strategies and implement a platform for creating unique co-creation of experiences, allowing tourists to become more physically and emotionally engaged in the planning of their vacations.
Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/76ad0f1728b2c96ee1ad427010f4d0735df46508
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In Marketing
In Organizational Behavior and Human Resource Management
In Sociology and Political Science
Citations in the corpus
- Extending the memorable tourism experience construct: an investigation of memories of local food experiences (2019, methodology): “Novelty seeking was assessed using four items from Kim et al. (2012), while experience co-creation was measured using five items adapted from Mathis et al. (2016).”
- The effect of resident-tourist value co-creation on residents’ well-being (2020, background): “However, few studies have used a value co-creation perspective to investigate how co-creation between tourist and resident impacts residents’ subjective wellbeing (Mathis et al., 2016).”
- The role of co-creation experience in forming tourists' revisit intention to home-based accommodation: Extending the theory of planned behavior (2020, background): “In addition, studies have indicated that, with the added value of co-creation of an experience, customers will have a more positive experience (Mathis et al., 2016; Prebensen & Xie, 2017).”