Consumers’ Perceived Value and Willingness to Purchase Organic Food
By Weng Marc Lim, J. Yong, K. Suryadi. 2014
130 citations recorded by the source corpus.
Subfields: Marketing, Plant Science
View Paper: https://www.semanticscholar.org/paper/755d4789cce879afcbe62480948a74f9c03cf805
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In Plant Science
Citations in the corpus
- Why Not Green Marketing? Determinates of Consumers’ Intention to Green Purchase Decision in a New Developing Nation (2020, background): “Consumers with a positive perceived value of organic products are highly interested in buying a natural product [91].”