Direct and indirect effects of fear‐of‐missing‐out appeals on purchase likelihood

By Megan C. Good, Michael R. Hyman. 2020

94 citations recorded by the source corpus.

Subfields: Applied Psychology, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/6bbb176a1c1f9a93e617faabc3fc87f9c879445b