Cultural Chameleons: Biculturals, Conformity Motives, and Decision Making

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The effect of culture on perception and cognition: A conceptual framework (2014, background): “Briley, Morris, and Simonson (2005) and Ross et al. (2002) similarly find that language can trigger culture-bound self-perceptions, with English-speaking bi-cultural people reporting a perception of the self as independent of others and Chinese-speaking bi-cultural people reporting a more…”
Bicultural Identity Integration (2011, background): “Cultural frame switching has been shown to occur for cognitive styles (Hong et al., 2000), personality (Ramirez-Esparza, Gosling, Benet-Martinez, Potter, & Pennebaker, 2006), self-identification and cultural values (Verkuyten & Pouliasi, 2002), self-construal (See Smith, Chapter 11, this volume), af”
One Individual, Two Identities: Frame Switching among Biculturals (2008, unknown): “Following recent research, we refer to this switch between culture-specific mental frameworks as “frame switching” (Briley et al. 2005; Hong et al. 2000).”