Consumers rule: How consumer reviews influence perceived trustworthiness of online stores

By Sonja Utz, Peter Kerkhof, Joost van den Bos. Electronic Commerce Research and Applications, 2012

300 citations recorded by the source corpus.

Subfields: Information Systems and Management, Sociology and Political Science, Statistical and Nonlinear Physics

View Paper: https://www.semanticscholar.org/paper/5e50c05200791ea8754facc66df3abe59224befb