Facets of visual aesthetics

By Morten Moshagen, Meinald T. Thielsch. Int. J. Hum. Comput. Stud., 2010

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The aesthetic pleasure in design scale:The development of a scale to measure aesthetic pleasure for designed artifacts (2017, methodology): “…in the design field, most research focuses on how certain determinants such as typicality, novelty, complexity, unity, and variety explain variation in evaluations of aesthetic pleasure (e.g. Whitfield & Slatter, 1979; Hekkert et al., 2003; Moshagen & Thielsch, 2010; Blijlevens et al., 2011).”
The role of visual complexity and prototypicality regarding first impression of websites: Working towards understanding aesthetic judgments (2012, background): “As expected and in line with previous research (Michailidou et al., 2008; Moshagen and Thielsch, 2010; Tuch et al., 2009, 2011), VC is a strong predictor for aesthetic judgments in general.”
Old wine in new bottles or novel challenges: a critical analysis of empirical studies of user experience (2011, background): “Non-instrumental aspects include for instance visual aesthetics [19, 64, 78] and beauty [21], joy of use [32], stimulation, personal growth, or surprise [29].”