Don't Believe the Hype: Local Media Slant, Local Advertising, and Firm Value
By Umit G. Gurun, Alexander W. Butler. 2012
530 citations recorded by the source corpus.
Subfields: Accounting, Finance
View Paper: https://www.semanticscholar.org/paper/4a59f67a2f32cf3f4c3c9429fcfa20c682d608cc
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Accounting
- D. Sosyura
- Camila C. Pereira
- Wei Zhang
- Dehua Shen
- Azi Ben-Rephael
- Ryan D. Israelsen
- Yongjie Zhang
- David H. Solomon
In Finance
- D. Sosyura
- Camila C. Pereira
- Wei Zhang
- Dehua Shen
- Azi Ben-Rephael
- Ryan D. Israelsen
- Yongjie Zhang
- Eugene F. Soltes
Citations in the corpus
- Media Sentiment and IPO Underpricing (2017, unknown): “This finding is also in line with Gurun and Butler (2012), who show that local newspapers use fewer negative words when they report about a local company, as they fear a drop in local media advertising expenditures.”
- Capital market effects of media synthesis and dissemination: evidence from robo-journalism (2017, unknown): “Dougal et al. (2012) and Gurun and Butler (2012) find evidence that media bias can affect investor sentiment and trading.”
- Local Investors and Corporate Governance (2012, unknown): “In addition, the local media is likely to provide greater coverage of local firms and increase the awareness of those firms among local investors, including institutions (e.g., Engelberg and Parsons, 2011; Gurun and Butler, 2012).”
- Home Away From Home: Geography of Information and Local Investors (2015, background): “For example, while Engelberg and Parsons (2011) show that the coverage by local media outlets has a causal impact on local investor trading, Gurun and Butler (2012) show that conflicts of interests may hamper the role of local media as external monitors.”
- Relative Strategic Emphasis and Firm-Idiosyncratic Risk: The Moderating Role of Relative Performance and Demand Instability (2017, background): “One variable thatmay satisfy these conditions is the level of industryaverage strategic emphasis (e.g., Gurun and Butler 2012; Jindal and McAlister 2015; Sridhar et al. 2016).”
- Financing dies in darkness? The impact of newspaper closures on public finance (2020, background): “Gurun and Butler (2012) provide evidence that Craigslist’s entry in Pittsburgh and St.”